Echo on August 15, 2012
@zjv5002,
There are three general situations when you need to use quotation marks:
1. When you quote someone's line, for instance: 鲁迅曾经说过“横眉冷对千夫指,俯首甘为孺子牛。”
2. When you want to emphasize something, as in: 一篇好的散文应该“形散神聚”。
3. When a word has a special meaning. Your example from 三联 is this one.
--Echo
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